AT&T; is working with its customers to be more sustainable and just in time for Earth Day, the company has announced two new campaigns to further engage consumers around sustainability initiatives:
Paperless Billing – AT&T; is teaming up with the Arbor Day Foundation to incent customers to sign up for paperless billing. AT&T; will plant a tree for every customer who signs up for paperless billing, up to 50,000 trees. Since the start of AT&T;’s relationship with the Arbor Day Foundation in 2005, AT&T; and its customers have planted over 1.1 million trees enough to offset the emissions of 2,501 cars in one year, according to the Environmental Protection Agency (EPA) Greenhouse Gas Equivalencies Calculator.
Skip the Bag – Run on AT&T;’s Causes.com community, Connect For Good, community members can generate a donation to The Nature Conservancy, up to $25,000, by testing their knowledge about plastic bag waste in America or by sharing the campaign with friends. Since AT&T; launched Connect For Good in late 2011, the community has generated $421,000in donations to philanthropic organizations through personal actions taken by 210,248 members of the community.